Städa Sverige works for a litter-free Sweden and support youth sports by giving associations and teams assignments to clean up their local environment. The participants receive an environmental training and compensation for the assignment performed.

As marketing manager at Städa Sverige I was responsible for digital sales and marketing activities that were building brand, generating growth and promoting loyalty, together with contributing to youth sports and a more sustainable planet.

These activities were evaluated and adjusted continuously with the help of tools such as Google Marketing Platform.